搜索引擎优化通过索引，协助网站在搜索结局中提高自然排名。当你在任何搜索引擎输入一个关键字搜索，您会猎取一个的搜索结果链接列表页，上面会有您所要获取的信息，常规用户会点击排名靠前的信息。所有的网站都是相互角逐以吸引用户，他们都利用SEO作为一个行之有效的营销型网站建设工具，其中有些人甄选的搜索引擎操控。由于竞争激烈，SEO人才需求量随之增长。
Search engine optimization by index, assist site to ranking in the search result. When you enter a keyword in any search engine, you receive a list of links of the search results page, it will have what you need to obtain information, regular users will click ranking information. All of the sites are competing to attract customers, they are using SEO as an effective marketing type website construction tools, some selection to search engine control. Due to intense competition, SEO talent demand increasing.

搜索引擎优化并不是诓骗搜索引擎，现在的网站管理员通过这种方式在SERP(搜索引擎结果页)来博得较好关键词排名。责任问题付费排名的费用相对较高，且效果及转化率降低的情况下，越来越多的网站将会选择自然SEO网站优化。
Search engine optimization is not to search engine, now the site administrator in this way in SERP (search engine results page) to win the good keywords ranking. Liability issues PPC costs are relatively high, and the effect and conversion rate lower, more and more web sites will choose the natural SEO website optimization.

音频和视频数据索引在搜索引擎的受青睐青睐程度是稳步增长，在受欢迎的搜索引擎和日趋激烈的竞争当中，搜索引擎优化的未来方兴未艾。
Audio and video data index in the search engine's popular favor degree is growing steadily, in the popular search engine and the increasingly fierce competition, the future of search engine optimization be just unfolding.

国内的SEO行业是从03年才伊始起步的，时经5年还依旧处在初级发展阶段，从事这一行业的人不多。大多数的SEO公司还是作坊式经营模式，只是对网站进行一定的篡改，就说成了所谓的网站优化。从关注国外的搜索引擎优化的动向来看，搜索引擎优化已经发展到一个囊括各个网络层次范围的一个特殊的职业。聊到中国的SEOer，周知的说法基本是按三个流派来区分的，一类属于技术流派，不管是黑帽或白帽，他们的技术角度是一致的，通过研究搜索引擎，而实现关键词好的排名。一类则属于文科流派，他们并非是出身技术门户，可能来自各行各业，主要通过文字临摹的方式分析网站，推广网站，但是他们也会研究技术，只是不像技术类那样偏重于技术。最后一类是以上两者兼备，集众家于大成，这类SEOer自然是业内的个中“大虾”。
The domestic SEO industry is from 03 years at the beginning, after 5 years is still in the primary stage of development, not to engage in this industry. Most SEO companies or operations, only certain tampering for web site, said the site optimization called. Attention from foreign search engine optimization trends perspective, search engine optimization have been developed to a special occupation a include every network level range. Talk to the Chinese SEOer, knows that it according to the three basic approaches to distinguish, belongs to a class of technical schools, whether it is black hat or cap, their technical angle is consistent, the search engine through research, and achieve good keywords ranking. Belongs to a class of liberal arts schools, they are not born technology portal, may come from all walks of life, mainly through the text copy mode analysis website, website promotion, but they also study the technology, but not as technical as emphasis on technology. The last category is above both, gather many YuDaCheng, such is the nature of the SEOer medium "prawns".

1、不管是作为一个网站建设运营师还是SEM、E-Marketing从业者，SEO知识将成为其知识构架的最底层，不管搜索引擎的算法如何变化，大原则是永恒不会变的。
Whether as a website operator or SEM, E-Marketing practitioners, SEO knowledge will become the most underlying their knowledge structure, regardless of the search engine algorithm changes, big principle will never change.

2、SEO是伴随着搜索引擎的前进而前进的，当大多数人都了解SEO技术的王道时，竞争亘古未有的激烈，国内的SEO行业将逐渐得到规范，专业的SEO团队和SEO公司将走上大舞台，专敲搜索引擎后门的旁门公司将逐渐淡出人们的视野，结果是强者越强，弱者越弱的局面。
SEO is accompanied by a search engine move forward, when most people understand SEO technology kingcraft, unprecedented fierce competition, domestic SEO industry will be gradually standardized, professional SEO team and the SEO will embark on the big stage, knocking back door special search engine companies will gradually fade out of people's vision the result is, the strong stronger, the weak weaker situation.

3、鉴于SEO从业者的进一步扩展，SEO内部的角逐会逐渐激烈，很多纯粹以SEO内容的网站会较快增加，SEO相关附属行业会崛起。SEO算法变革，链接策略被取缔，SEO公司纷纷close，SEO变的透明、简单。个人SEO兴起，没有税收是他们最大的优势。
In view of further extending the SEO practitioner, SEO internal competition gradually fierce, many purely to SEO web content will increase more quickly, SEO related ancillary industries will rise. The SEO algorithm change, link strategy was banned, SEO companies close, SEO becomes transparent, simple. Individual SEO rise, no tax is the biggest advantage of them.

4、现成搜索引擎彻底转变为人性化搜索，不再是排名算法的世界，而是用户体验的时代。这样一来，SEO不在是网络学，而是心理学，谁分析用户的心理定位准确，谁就是“大虾”。会有一部分企业将SEOer整合进企业内部，即雇佣SEOer作为企业的一名成员。
Existing search engines completely into the human search, is no longer a ranking algorithm of the world, but the user experience era. Thus, SEO is not in the network, but the psychology, psychological analysis of users who positioning accuracy, who is the "prawns". There will be a part of enterprises will be the integration of SEOer into the enterprise, which employs SEOer as a member of the enterprise.

5、SEO过度普及，并成为每个公司发展互联网市场必不可少的职业，国内SEO培训兴起，SEO公司不再供应SEO优化服务，而是专为企业传送专业的SEO人才。SEOer复合型人才开始增多，仅仅会在网页上那文字一通乱侃的人会逐渐失去立足之地。
SEO over widespread, and become an indispensable market development of Internet each company's occupation, the rise of the domestic SEO training, SEO company no longer supply SEO optimization service, but for enterprises transfer of SEO professionals. SEOer compound talents began to increase, only in the webpage that writing a chitchat people will gradually lose a place to live in.